Marketing specialist Holly Hickman suggests 10 Commandments of Classical Music Audience-Building. She also gives examples of highly successful projects and a list of recommended books and websites on the topic. […]
Monthly Archives: December 2014
Canada reduces fee for international musicians
Ottawa has effectively eliminated a fee charged to international musicians that was criticized for preventing Canadian bars, pubs and restaurants from attracting acts from abroad. According to Alexis Pavlich, spokesman […]
Classical music reaching all walks of life
The non-profit organization « Les concerts de poche » (Pocket Concerts) seeks to make classical music accessible to the greatest number of people with more than 60 concerts a year […]
Music is the rhythm of everyday life in France
A survey conducted by the SACEM (Société des Auteurs, Compositeurs et Éditeurs de musique) suggests that music is more than ever anchored in French everyday life. The results reveal important […]
Online classical music videos
Listen to online concerts that take place thousands of miles away. This article lists specialized platforms, free and paying, that broadcast concerts on the web. Article original: http://television.telerama.fr/television/ou-voir-de-la-musique-classique-en-ligne,114527.php Auteur : […]
Posted in Media section
Tagged audience development, concert, mediation of the music
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Classical music meets breakdance
Red Bull combines the explosive breakdance style with classical music in an innovative performance of the group Flying Steps in Canada in October 2014.Article original: http://www.quebecspot.com/2014/07/red-bull-combine-le-style-explosif-de-breakdance-avec-la-musique-classique-15072014/ Auteur et source: Québec […]
Posted in Media section
Tagged audience development, destabilization, mediation of the music
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Toward livelier orchestra programs: Pick a theme
Scott Cantrell (classical music critic) suggests: “Not every concert needs to be thematic, but a fair sprinkling of such programs could certainly enliven a Dallas Symphony season. They might even […]
BBC to offer every child the ten pieces of classical music ‘they need to hear’
Every primary school child in Britain will have the chance to experience ten pieces of classical music at a nationwide cinema screening, in a BBC initiative designed to inspire a […]
Beethoven under my shower
In November, Classical Radio (France) launched a new communication campaign to show the humorous presence of classical music in our daily lives. https://www.facebook.com/R.Classique/posts/10154783485550652
Posted in Curiosities section
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Spice up your interpretations
Musicians in a Danish orchestra played after eating the strongest pepper in the world. A video of this funny experience organized by Klaus Wunderhits became a viral these past few […]
Posted in Interesting videos
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