The company Nielsen collected responses to a 2014 internet survey on musical consumption from 2581 people, who were based in the United States and at least 13 years old. Classical music only represented 1.1% of the total music consumption. Of all the results, some caught our attention. First, 61% of people said they discover music through the radio and 45% through friends. Listeners mostly prefer to pay for music if they can attend a live concert. Of all types of concerts, music festivals are preferred at 11%, followed by concerts in a bar or club, and concerts with either one main act or a few artists. See all the results of the study with infographic images here.
The report : http://www.nielsen.com/content/dam/corporate/us/en/reports-downloads/2016-reports/2015-year-end-music-report.pdf.pdf
Source : http://www.nielsen.com/us/en/insights/news/2015/everyone-listens-to-music-but-how-we-listen-is-changing.html
Date : 22/03/15
